There are lots of technology terms being tossed around these days, and sometimes it’s hard to sort them all out. So we’ve invited Michelle Bruno to give us the scoop on what’s hot now, what’s coming, and how to go beyond the “cool factor” to find the right fit for your event’s needs. In the first part of this two-part interview, she discusses:
- RFID, NFC, QR Codes & Beacons
- Augmented Reality (including Google glass)
- Event mobile apps – where are they headed?
Michelle is a writer, blogger and content strategist. She’s the President of Salt Lake City-based Bruno Group Signature Events, a content-marketing firm for the face-to-face event industry. She writes about event industry social media, technology and innovation at Fork in the Road blog and the Event Tech Brief newsletter, as well as writing articles about mobile for Cvent. She’s also a writer for IAEE’s quarterly publication, Newslines, and serves on the EIBTM Tech Watch Committee, which awards recognition to the top event-industry technology providers in the world.
To listen to Part 2 of Michelle’s interview (featuring “Second-screen” apps, matchmaking apps, and more), click here.