Author: Marlys Arnold
Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded
Trade Show Insights blog & podcast, and is the award-winning author of
Build a Better Trade Show Image and
Exhibit Design That Works (the first book in the
YES: Your Exhibit Success series). She's also the creative mastermind behind the
Exhibit Marketers Café, an online hub for learning.
It’s that time of year … everyone’s going back to school, and exhibitors should be too! Click through the slides below to review a few basic lessons to brush …
When I first heard the news about Salman Rushdie being violently attacked while on stage at a conference, I was horrified. How could something like that happen? I mean, …
There has never been a more important time for exhibitors to have a voice in the trade show industry. In this rebroadcast of Virtual Lunch, Jessica Sibila introduces us …
There’s never been a more important time for leaders to step up in the trade show and events industry. We must innovate to push the industry forward, not hold …
These days, it’s a full-time job to keep up with what’s happening in event tech. Ideas and tools are changing fast and it’s hard to know which ones you …