Weekly Insights: Invest in Community
Trade shows and conferences are not about a one-week event – they’re an incubator for growing a community. So don’t let that community dissolve once the show floor closes. …
Author: Marlys Arnold
Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded Trade Show Insights blog & podcast, and is the award-winning author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.
Why Do You Love Trade Shows?
In this rebroadcast of Virtual Lunch, we’ve got a crowdsourced episode celebrating Build a Better Trade Show Image Week. We’re featuring why YOU love trade shows! Our guest panelists …
Let’s Celebrate Trade Shows!
Way back in 1999, I decided to submit a holiday to Chase’s Calendar of Events – Build a Better Trade Show Image Week – and it’s been celebrated the …
Weekly Insights: Why Attendees Will Come Back to Trade Shows
If you’ve been wondering if attendees will come back to trade shows, now that they’ve been introduced to digital marketing methods – worry no more! Shows that have been …
Join NTSA Standing Strong for Our Industry
Mark your calendar for Thursday, February 10 to learn from thought leaders who are moving the trade show industry forward. The NTSA Standing Strong Virtual Conference and Sponsor Showcase, …