Author: Marlys Arnold
With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She hosts the
Trade Show Insights blog/podcast, and is the author of
Build a Better Trade Show Image and
Exhibit Design That Works (the first book in the
YES: Your Exhibit Success series). She's also the creator of the
Exhibitor Education Manifesto and the
ExhibitorEd Success System and founder of the
Exhibit Marketers Café, an online education community.
Video is everywhere online – in fact, it’s estimated that video traffic will comprise 82% of all consumer internet traffic by 2020. And studies show it’s an effective tool:
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There’s a countdown coming that could have a major impact on you and any trade shows you’re signed up for in late 2020 and beyond. In just under a …
For the 10th anniversary of TSNN’s Best of Show Awards, they’ve doubled the list of finalists to 10 and two winners will be chosen. The list of nominees includes …
Looking for something new and practical to hand out at your next trade show? Here are a few ideas from our friends at Flashbay. Want to see the Trade …
Ever feel like no matter how hard you work, nothing ever seems to get done? With the endless amount of tasks it takes to accomplish a trade show, this …
