Weekly Insights: “And Now a Word from Our Attendees …”
Here’s what attendees are really thinking when they enter your booth! (Feel free to share this graphic with other exhibitors … they may not have heard yet.)
Category: Creative Inspiration
Taking ideas found all around to produce new, ingenious marketing on the trade show floor
Weekly Insights: Have Fun with Your Brand
Who says trade show exhibits have to be all stuffy and corporate-like? Chances are unless you’re focused on a life-or-death topic, you can find room to lighten up a bit …
Weekly Insights: Trade Shows & Direct Mail – A Winning Combination
One big mistake many exhibitors make is neglecting to do anything to promote their presence at a trade show. They somehow think people will just magically show up at …
Weekly Insights: Branding in a Bottle
At the recent ASI Road Show, one of the most unique items I discovered was this business card sculpture in a bottle. The company takes a quantity of your …
Weekly Insights: Creativity in Bloom at the ASI Spring Roadshow
This week, I had the opportunity to check out what’s fresh and innovative in the world of promotional products and I only had to drive a few miles from my …