Category: Exhibiting Trends

One purpose of Spark was to showcase innovators who are redefining what a trade show can be. If you weren’t able to join us for the live event, you …

Coming June 22 – 23! Spark what? Conversations – Ideas – Discoveries Spark will offer a place for exhibit marketers and trade show organizers to access forward-thinking ideas, innovations, and …

As the trade show industry begins to rebuild post-pandemic, it will no doubt look different. Many workers have left the industry, and all of us have had to rapidly …

While everyone is anxious to get back to in-person expos and events, there’s no doubt that the online component isn’t going away anytime soon. That’s been the topic of …

Lately I keep hearing the argument that virtual can never replace in-person events, so why spend so much effort on them? Well … spoiler alert! Face-to-face events won’t be …