Category: Exhibiting Trends

Lately the same topic keeps coming up in conversations with exhibitors, show organizers, and other industry professionals. Everyone’s talking about how show floor traffic may be down by 40–50 …

One purpose of Spark was to showcase innovators who are redefining what a trade show can be. If you weren’t able to join us for the live event, you …

Coming June 22 – 23! Spark what? Conversations – Ideas – Discoveries Spark will offer a place for exhibit marketers and trade show organizers to access forward-thinking ideas, innovations, and …

As the trade show industry begins to rebuild post-pandemic, it will no doubt look different. Many workers have left the industry, and all of us have had to rapidly …

While everyone is anxious to get back to in-person expos and events, there’s no doubt that the online component isn’t going away anytime soon. That’s been the topic of …