Category: Expert Interviews

Just because events are going virtual doesn’t mean there aren’t still great ways for sponsors to get their message out. On this week’s Virtual Lunch replay, guest Nicole Burkart …

For months, I’ve wished there was something I could do for all my trade show friends who were suddenly thrust into searching for a new career. Then I met …

While the effects of this year on the exhibit industry may be hard to put into words, the team at UFI has been working to quantify the response from …

It’s no secret that I’m a huge fan of The Experience Economy by Joe Pine and Jim Gilmore. So you can imagine how delighted I was when Jim agreed …

Of course we all want to get back to meeting face to face – but until that happens, we can’t stop marketing. So in the rebroadcast of this week’s …