It Pays to Have Good Media Relations
Do you have a media relations plan for your trade shows? Most exhibitors and even a lot of show organizers don’t … and that could be hurting your chances …
Category: Tips for Show Managers
Trade Shows Must Be Reinvented
No industry survives by sticking with the same-old, same-old. In order to thrive, change is a necessary part of growth – and that is most certainly true for trade …
Weekly Insights: These Shows are the Rock Stars of the Industry
Ever wondered about how a famous trade show got started or what makes them successful after 50, 60 or even 100 years? Earlier this year, TSNN asked me to …
Weekly Insights: Breathing Room
This week’s ExpoChat was on the topic of mindfulness and how expos can provide opportunities for attendees to find quiet space for processing all the info that’s bombarding them. …
Weekly Insights: Safety First
This year has definitely been a rough one concerning mass shootings and other terroristic attacks. So far the trade show and convention world has not been the target of any …