Weekly Insights: These Shows are the Rock Stars of the Industry
Ever wondered about how a famous trade show got started or what makes them successful after 50, 60 or even 100 years? Earlier this year, TSNN asked me to …
Category: Tips for Show Managers
Weekly Insights: Breathing Room
This week’s ExpoChat was on the topic of mindfulness and how expos can provide opportunities for attendees to find quiet space for processing all the info that’s bombarding them. …
Weekly Insights: Safety First
This year has definitely been a rough one concerning mass shootings and other terroristic attacks. So far the trade show and convention world has not been the target of any …
Weekly Insights: Rethinking the Trade Show Floor
The essential format of a trade show floor hasn’t changed for decades: long, straight aisles filled with box-like booths. But today’s audiences aren’t like those of our parents’ or …
Weekly Insights: Trade Shows & the Sharing Economy
Ever since sites like Uber (for ride sharing) and Airbnb (for home sharing) arrived on the scene a few years ago, meeting planners have largely ignored them as insignificant. But …