How Do You Stand Out with a Small Booth?
Exhibitors in small booths often use the excuse that they can’t compete with the ones in much larger spaces. Yet some exhibitors in 10×10′ booth spaces make a big …
Category: Tools for Exhibitors
Free Webinar: “Trade Shows: What Matters in 2014 – Keeping Your Audience Engaged”
For years, people have been saying that trade shows are dying due to technology and online networking. But show after show is proving, in the words of Mark Twain, “The report …
How can trade show websites be made more helpful?
As an exhibitor, how often do you use the website for the shows you participate in? If your answer is “not much,” then what could show organizers do to …
What are Your Budget-saving Ideas for the New Year?
Everyone’s trying to do more with less, but some cost-cutting ideas work better than others. And some can even prove to have a negative effect on results. So what …
What Exhibitors Can Learn About Budgets from Reality TV
I have to confess … I enjoy watching remodeling shows on HGTV. One of those shows, Property Brothers, features families who purchase a fixer-upper with help from the realtor …