Weekly Insights: Is There a Magic Formula for Trade Show Budgets?
Well obviously the answer to this would be no … but there are a number of stats and guidelines you can reference as you develop your exhibit marketing budget for 2016 …
Tag: budget
Weekly Insights: What Exhibitors are Spending … and Measuring
If you had any doubt that exhibitors are spending more on exhibiting these days, two recent reports confirm that they are. The Marketing Spend Decision report from the Center for Exhibition …
Weekly News & Insights: Time for a Change
The trade show industry is not exactly known for being on the cutting-edge of most things. In fact, sometimes it can be a real dinosaur. If there’s one excuse …
Cut Trade Show Costs without Sacrificing Anything
Looking to trim your exhibit budget? Here are some tips! Feel free to share this infographic with anyone you believe could benefit from the ideas.
What are Your Budget-saving Ideas for the New Year?
Everyone’s trying to do more with less, but some cost-cutting ideas work better than others. And some can even prove to have a negative effect on results. So what …