This year, Build a Better Trade Show Image turns 20!
To celebrate, I’ll be releasing an updated version, so I’m looking for creative new examples to include.
This goes beyond just a great-looking exhibit (although that’s important) – what I want are case studies of exhibits that:
- Incorporate creative themes (sports, food, outdoor, whimsical, etc.) to convey the message
- Use pre-show marketing tools to generate intrigue
- Engage attendees with interactive elements or activities (hands-on demos, gamification, tech, etc.)
I’m also looking for fresh examples in the chapters on road shows and special events, as well as one for show organizers. You can view the complete Table of Contents here.
If you have any projects you’d like to share, feel free to comment or send me a message. If your case study is chosen, you’ll receive an autographed copy when the book comes out later this year.
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