Connect, Don’t Pitch!
Wondering why attendees aren’t responding to you? This could be why … (Feel free to share this graphic with other exhibitors who need the reminder.)
Author: Marlys Arnold
Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded Trade Show Insights blog & podcast, and is the award-winning author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.
7 Ways to Make the Most of Your Extra Day This Year
If you’re like me, you probably have a running to-do list of tasks on your “someday list” that you’d like to accomplish, but can never quite find the time. …
Weekly Insights: Breathing Room
This week’s ExpoChat was on the topic of mindfulness and how expos can provide opportunities for attendees to find quiet space for processing all the info that’s bombarding them. …
Exhibiting in Europe: It’s Easier Than You May Think
For many North American exhibitors, the thought of exhibiting in Europe or the United Kingdom may create an uneasy feeling, often due to fear of the unknown. Click the play button below to …
Design for Your Audience
Whether you’re designing your display, graphics, pre-show promotions, or any other aspect of your exhibit marketing, this is a good thing to keep in mind. (Feel free to share …