Join in the Book Launch Festivities!
The NEW edition of Build a Better Trade Show Image debuts this month – and you have all kinds of opportunities to take advantage of the celebration! Besides … …
Category: Tools for Exhibitors
AI Pros & Cons: What It Means for Events
Everybody’s talking about ChatGPT and other hot AI tools these days. But how do you sort through the hype and learn how to incorporate them into your event planning …
Open Mic Recap: Trade Shows & Your Integrated Marketing Strategy
In this week’s Exhibit Marketers Café Open Mic event on LinkedIn, we discussed how trade shows are not a marketing island, but rather one element in your overall marketing …
Reflections & Intentions
It’s that time when everyone begins to reflect back on the year winding down, while also eagerly awaiting the new one that’s just ahead. So in that vein, I …
Weekly Insights: Standing Up for Exhibitors
A trade show can’t happen without exhibitors. Yet too often exhibitors are viewed more like an ATM than a partner by the show organizer. Now there’s an organization that’s …