Trade Show Insights 20th Anniversary Celebration

A cupcake with sprinkles and a "20th Anniversary" flag sits next to a “Trade Show Insights” badge under the text “Join the Celebration!” with event streaming details at the bottom.

Trade Show Insights is turning 20 & you’re invited to the party!

We hosted a celebration featuring:

  • Behind-the-scenes stories of the podcast’s origins & evolution over two decades
  • Live conversations with a few past guests
  • Countdown of the Top 10 most popular & influential episodes
  • Interactive trivia, Q&A … plus more surprises!

You can watch a replay of the livestream on LinkedIn, YouTube or Facebook.

Or you can listen right here.

Thanks for 20 years of listening and support!

NOTE: Two things I forgot to mention on the live broadcast …

  • Back when I started, there were only about 3,000 podcasts – now there are over 4.5 million shows!
  • In addition to all the usual places where you’ll find Trade Show Insights, did you realize you can listen on your Alexa device? And as of this month … on YouTube podcasts!

Episodes & Topics mentioned during the livestream:

1st episode: My Review of the 2006 EXHIBITOR Show

1st guest: Aubin Wilson – Teamwork from a Show Manager Perspective


Drayage:
Decoding the Mystery of Drayage (interview with Candy Adams – Part 1)
Navigating the World of I&D (interview with Candy – Part 2)

Risk Management:
Real-World Crisis Management Lessons from RISKWORLD 2023 (interview with Gary LaBranche)
Taking Steps to Keep Events Safe (interview with Joan Eisenstodt)

Accessibility:
Accessibility: Making TS Accommodating to All (interview with Joan Eisenstodt & Lee Jacobia) 
Designing Accessible Events – Online & Off (interview with Samantha Evans)
Communicating with Deaf Attendees (interview with Susan Layton)

Budget:
Ways to Cut Exhibit Costs … Without Sacrificing Results (crowdsourced episode on budget)
What Exhibitors Can Learn About Budgets from Reality TV

Crowdsourced episodes:
Why Do You Love Trade Shows?

Trade Show Website Fixes: What Exhibitors & Attendees Really Want

Favorite episodes:
Fresh Perspectives on Trade Show ROI & Impact (interview with Rich Vallaster) 

How Five Print Guys Took Over a Trade Show (interview with Emilee Christianson)
Creating a Memorable Experience in a Small Booth (episode with Jeanne Beard from the National Autism Society)
Partnerships Over Placements: Sponsorships that Drive Results (interview with Wendy Porter)
Smart Ways to Exhibit Green (interview with Al Mercuro)

Want the Season 20 Action Guide we mentioned?
You can find details here.

And here’s a map of the Top 25 countries where people listen to Trade Show Insights.

A world map titled "Trade Show Insights Around the World," with various countries highlighted in different colors.

Top 10 Episodes:

10: Discover a New Exhibitor Advocacy Resource with Jessica Sibila

9: Make Your Marketing Message POP! with Sam Horn

8: Putting Event Tech Trends in Perspective with Josh Hotsenpiller

7: Smart Strategies for Video Marketing with Lou Bortone

6: Welcome to the New Era of Trade Shows

5: Twas the Night Before the Trade Show

4: Improv Skills for Booth Staff with Rebecca Murray

3: Proven Secrets for Persuasive Marketing with Nancy Harhut

2: Create a Buzz at Your Booth with Dr. Bob Nelson

1: Reimagining Trade Show Sponsorships with MK Granados

 

Get the Season 20 Action Guide!More details here